• Press Pass 2003 Autograph Cards
• Burning Rubber Race-Used Tire Cards 4 Exciting Versions Including New Autograph Signature Series Edition
• Nine Levels of Sensational Inserts
• Year-long "Total Memorabilia" Program
• Cutting Edge "Platinum" Parallel and "Snapshots" Set-Within-A-Set
• Cup Chase™ - Racing's Premier Interactive Game
• Collect All 100 "Year In Review" Base Cards and Subsets
• Winston Cup Scene 2002 Replay Subset
  

THE POWER OF NASCAR!

• Revenue from NASCAR licensed products reached $1.34 billion in annual sales, up from $80 million in 1990.
• NASCAR is the 2nd largest US sport among viewers 18-49 and is the 2nd highest-rated sport on TV
• Sponsors projected to spend over $1.2 billion on sponsorships
• TV partnerships with NBC, FOX, FX and TNT
• "NASCAR really is the ratings success story of the year...Our NASCAR ratings continue to exceed our expectations
  and projections" - Ken Schanzer, NBC Sports President

PRESS PASS 2003 INSERTS
BURNING RUBBER - Pioneered by Press Pass in 1996, the first-ever
event-used memorabilia card in the industry returns in Press Pass 2003. Real race-used rubber from the tires of nine drivers in four versions: hobby-only driver cards (1:480 packs) and retail-only car cards (1:720 packs)... NEW THIS YEAR: Burning Rubber Signature Series- a special version of the ever popular Burning Rubber cards with authentic autographs of 6 of NASCAR's most famed drivers. (Hobby and Retail numbered to driver's door number)

PRESS PASS AUTOGRAPHS - This limited autograph program will be found in Press Pass 2003 with nearly 40 personalities featured. (Hobby 1:72 packs, Retail 1:240 packs)

CUP CHASE™ - This year-long contest allows fans to win as their
favorite driver wins. Those holding the redemption card of the driver who wins the 2003 NASCAR Winston Cup Championship can redeem it for a complete plastic-etched "prize set" of all 18 drivers in Cup Chase. (Hobby 1:28 packs, Retail 1:36 packs)

DALE EARNHARDT "SAM BASS GALLERY" - Nine brilliantly painted pieces of commissioned artwork of Dale Earnhardt by one of NASCAR's most famed artists, Sam Bass, made into a colorful insert (1:72 packs). Also look for Hobby-only celebration holo-foil version sequentially numbered to 250.

SHOWMAN/SHOWCAR - 12 die-cut driver cards mirror 12 die-cut car cards
in this popular foil-stamped insert. For 2003, both versions may be found in both hobby and retail products.(1:6 packs)

TOP SHELF - The nine cards in Top Shelf are highlighted on silver foilboard with gold foil stamping and a multi-level emboss (1:8 packs).

VELOCITY - The nine cards in this holofoil insert profile some of the best "race moves" of the year (1:18)

SNAPSHOTS - This 36-card set-within-a-set captures all of 2002's most
memorable moments of NASCAR's top drivers in this mini die-cut card set (1:1 packs)

RICHARD PETTY DRIVING EXPERIENCE - Enter to win a "Be The King For A Day" Driving Experience and other exciting prizes. (Hobby 1:24, Retail 1:36)

Press Pass® Year-Long Inserts
Double Burner - This ten card insert begins a year-long continuity program throughout all Press Pass brands. Ten top drivers including Jimmie Johnson, Jeff Gordon and Dale Earnhardt Jr. are featured with authentic pieces of their race-used firesuit and glove embedded in a trading card found in hobby products only. Throughout the year just 100 sequentially numbered cards of each driver will be released; 14 cards each of ten different drivers will be found in this product.

Triple Burner - This ten-card insert is part of a year-long continuity program throughout all Press Pass brands. Car cards of all of the top teams including Tony Stewart, Jeff Gordon and Dale Earnhardt Jr. are featured with authentic pieces of their car's race-used tire, sheet metal and lugnuts embedded in a trading card found only in retail products. Throughout the year just 100 sequentially numbered cards of each driver will be released; 14 cards each of ten different drivers will be found in this product.

Total Memorabilia Power Pick Contest - Another year-long continuity program begins with Press Pass 2003 and allows collectors to enter a drawing to win all memorabilia cards(hobby and retail versions) of a specific driver/team produced in all 2003 Press Pass products. Five winners will be drawn of each of the ten drivers. (1:200 packs)